Princess Cruises is elevating the luxury shopping experience at sea with the launch of its latest marvel, the Sun Princess. As it embarks on its maiden voyage on February 28, 2024, guests will be treated to an unparalleled retail paradise featuring over 25 first-at-sea brands across nearly 6,000 square feet of sophisticated retail space. This heralds a new benchmark in cruise shopping, combining luxury with the thrill of discovery in the heart of the ocean.
Unveiling First-At-Sea Luxury Brands Aboard Sun Princess
The Sun Princess is set to redefine onboard shopping with its impressive lineup of luxury and upmarket brands. From the debut of Chanel No. 1 in beauty to exclusive apparel by Beyond Yoga and Neu Nomad, and the Italian elegance of Pinko handbags, the offerings are meticulously curated to cater to the discerning tastes of its guests. Additionally, cruisers can take pride in wearing the cruise line’s own Princess-branded clothing available in the Waves boutique, showcasing the ship’s ambitious retail strategy spread across open, airy spaces on two decks.
A Shopping Experience Crafted in Excellence
In partnership with Harding+, a retail giant in the cruise industry, Princess Cruises introduces an expansive retail environment aboard the Sun Princess. “This collaboration marks a new level of excellence for Princess retail,” said Sabine Muhlberger, Vice President of Onboard Revenue Experience at Princess Cruises. The initiative promises a unique shopping experience that enhances the already spectacular offerings aboard the Sun Princess.
Exclusive Retail Spaces and Luxury Collections
The ship boasts specialized retail areas like The Premium Watch Lounge, home to the Fine Timepieces Boutique featuring Longines, Rado, Tissot, and Hamilton, alongside a collection of pre-owned Rolex watches, a dedicated Breitling Lounge, and a TAG Heuer boutique. Beauty enthusiasts will revel in the Beauty & Wellness Boutique, offering professional skincare experiences from top brands like Chanel, Dermalogica, and Prai Beauty, and a selection of cosmetics from Dior, Lancôme, Estee Lauder, and Clinique.
For those seeking exquisite jewelry, the Sun Princess offers designs from renowned creators like Shaun Leane of London and Yvonne Leon of Paris, alongside popular brands such as Swarovski. Pop-up displays featuring eyewear, leather goods, and accessories from luxury houses like Prada, Gucci, and Pandora Jewelry will further entice guests.
Embarking on a Grand Mediterranean Journey
The Sun Princess, boasting a gross tonnage of 175,500 and a capacity to host 4,300 guests in double occupancy, sets off on a grand 10-day “Grand Mediterranean” voyage from Rome to Barcelona. This inaugural journey follows two previous postponements, ensuring that every aspect of the ship, including its lavish retail offerings, is perfected for an unforgettable experience.
With the debut of the Sun Princess, Princess Cruises not only introduces a new era of luxury shopping at sea but also reaffirms its commitment to providing guests with innovative and exquisite experiences that go beyond traditional cruising.
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